Law of Diffusion of Innovation

The Law of Diffusion of Innovation was popularised by communications Professor Everett Rogers in his book Diffusion of Innovation. Diffusion of Innovation is the process by which innovation is communicated over time within a social system or market.

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Hair Choice doesn't provide solutions directly to the public. If you're experiencing hair loss and your salon isn't an accredited partner please leave your details and we'll refer you to a salon that is. In the meantime learn about our HairForLife Program with an obligation free Online Consultation. All Consultations fees are donated to International Cancer Research.